We believe that beautiful hair starts at the root. Soothe your scalp while adding ultra-lightweight moisture to your strands, with this farm-to-shower inspired Aveeno Cotton Blend Shampoo. Oat as the first ingredient helps to promote a healthy scalp environment. This lightweight shampoo is infused with cotton fiber, helping to moisturize and cleanse fine hair without weighing it down. Free from sulfates, parabens and dyes, this product is safe for color-treated hair. We source our oats from a quiet mill located along the rolling hills of the Mississippi River Valley, in a small town where pride and quality go hand-in-hand. We love the way we feel when everything is in balance. That's why we start with oat as the first ingredient. Each blend helps to soothe your scalp and nourish your strands from root to tip. Discover blends made with simple ingredients, from simpler times.

• Oat is the first ingredient in Aveeno Cotton Blend Shampoo. Soothe your scalp and nourish your strands with this lightweight gentle shampoo that helps promote a healthy scalp environment while enhancing your hair's natural beauty.
• Ultra-lightweight moisture. Care for your strands and help to nourish your scalp with this gentle, sulfate free shampoo. Infused with cotton fiber, add ultra lightweight moisture and cleansing to fine hair without weighing it down.
• Sulfate free shampoo, free from dyes and parabens, making it safe for all hair types including color-treated hair.
• We are inspired by nature; our oat is sourced from a small town mill where pride and quality go hand and hand and we do not test our products on animals.
• Aveeno is a trusted household brand established in 1945 and is best known for its line of skin soothing products, where oat's natural soothing properties are put to work in body, face and scalp applications.

Aveeno haircare

The NEW Aveeno Haircare Collection, formulated with oat and infused with wholesome farm-fresh inspired ingredients help promote a healthy scalp while nourishing your strands from root-to-tip.

Oat is at the core of the Aveeno brand heritage...and now, the new Aveeno Haircare Collection.

Each new Aveeno shampoo and conditioner contains oat as the first ingredient, which is known for its soothing and moisturizing properties.